I thought you might be interested to know that in the few weeks since I started this, it's been picked up to be a monthly feature both for Horror Writers Association's newsletter and the Washington Romance Writer's website. International Thriller Writers is letting me post links on their Facebook page, too. Thanks to CJ Lyons and Bob Mayer for getting the word out to their audiences, too. It's nice to know that the posts are filling a niche for people.
Now let's get on to the news . . .
1. Facebook still making an unholy mess of things: Ever since it went public, Facebook--under tremendous stress to turn a profit--has been rejiggering their algorithms so that business pages are pretty much forced to buy advertising in order for any of their followers to see their posts. Not a good move, especially at a time when major segments of your users are leaving your platform in droves. This New York Times article says that Facebook is going to start using outside data sources to improve its ability to target the right people to show your ads to, though the author seems doubtful that this latest move is going to make much difference. And Mike Allton at Social Media Today talks about Facebook's recent changes to the admin panel of your business page, why FB did it, and why they shouldn't have bothered.